PUBLICATION SP938A
Fundamentals of On-Farm Retail: Introduction
If you have questions about this resource, contact your county Extension office.
Summary
An introduction to on-farm retailing that explains how farms can sell products directly to consumers through anything from simple roadside setups to more developed retail spaces. Covers the opportunities and challenges involved, including customer engagement, merchandising, business planning, regulations, and operations, while pointing readers to resources for building a sustainable retail business.
Publications in Series: Fundamentals of On-Farm Retail
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