PUBLICATION SP787A
Are You Ready to Start a CSA? Marketing Your CSA and Making Your Customers Happy
If you have questions about this resource, contact your county Extension office.
Summary
Marketing basics for Tennessee CSA operators, focused on finding target customers and building a written marketing plan. Summarizes effective ways to recruit members, plus websites, free online listings, social media, partnerships, and on-farm events. Emphasizes keeping members by setting clear expectations, communicating through newsletters and recipes, offering share and payment options, asking for feedback, and handling complaints well. Includes insights and pricing/share examples from a Tennessee CSA.
Publications in Series: Are You Ready to Start a CSA?
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